If you subscribe to any marketing-related publication or feed, you have probably noticed that 80% or more of the articles center around social media and digital marketing, and I get it, I really do. Social media marketing, mobile and web marketing are the latest completely new form of marketing (never mind that on most social media platforms, people do not want to be bothered by Continue reading
Have you ever wondered of how would it feel if you couldn’t see well, taste well, hear well….? From my perspective, that would be an extreme challenge to deal with, especially because I’ve been lucky enough to experience all my senses so far. But have any of you ever wondered how you’d feel if you couldn’t smell properly? Or at least, not being able to easily identify basic smells? This condition is called Anosmia, which is identified as the inability to Continue reading
There are many scents out in the world that can grab our attention with just one whiff. The scent of coffee in the morning will get me out of bed within an instant. While I’m walking to school and smell the bakery on the way, it makes my mouth watery and my stomach angry, so what do I do? Of course I go in the bakery and grab something to satisfy my hunger. But what if we could smell danger? What if we were able to smell danger and avoid it before it can happen to us?
A study done by neuroscientist at the Biomedical Sciences Institutes, shows that fish can Continue reading