Victory: How does it smell like?

Have you ever thought of a scent of Victory…? As the Summer 2012 London Olympics started, florist Hanna Emery has been overseeing the production of more than 1,100 bouquets which last up to five days if put in water. Each bouquet features home-grown roses, lavender, rosemary, mint and wheat, a good combination that increases cognitive performance and alertness. Specifically, the inclusion of wheat signifies energy.

Referring to BBC, “The size of the bouquets was specified by London 2012 to match the trays on which they are brought towards the podium. They were also designed to fit neatly in the hand and resemble the classic British nosegays which date back to medieval times.”

“It is something I’m really proud to be part of,” said Ms. Emery. “We have quite a strict specification to make sure they are all exactly the same size.”

From an outside perspective, I would have never thought that there was such a meticulous work behind every single bouquet – and the fact that they also chose the scents carefully is definitely a plus! Did you know about this story?

Let us know what you think about it!

Written by Carlotta Zorzi
Reference: Lawrence Cawley, “British Smell” is key to London 2012 victory bouquets, available at

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