Continuing with the theme of scents in the natural world, it feels right that this should be linked, where possible, with natural seasons and cycles. In our contemporary world, it might seem that our day-to-day lives are less connected with these natural cycles than they were in days gone by, when seasonal celebrations marked the year. May Day, the 1st of May, is just one example. It is a celebration of the coming of summer, and falls exactly six months on from Samhain, now marked as Continue reading
Have you tried it yet? You know what I’m talking about, can’t you smell it?? It’s Google Nose! The newest feature launched by Google that allows you to add scent to your Search experience. Amazing, isn’t it?? Such a shame though, as.. it’s just Continue reading
Going back to my first blog, we explored ‘peak experiences’ in the natural world; the times when any boundaries between you, the observer, and the environment, or what you are observing, become blurred or disappear altogether, and a sense of wellbeing is experienced. Since then, we have looked at some of the scents of the natural world – the forests and woods, and the seashore. This time we will consider the beautiful fragrances of the hayfields, pastures and hedgerows. These scents are often described as ‘agrestic’, meaning that they are reminiscent of the countryside.
One of the most popular and pleasing fragrances is Continue reading
As January draws to a close, we are rapidly approaching ScentWorld 2013, the premier scent and sensory marketing event in the world. The conference is taking place February 6-8th at the Marriott Downtown New York City and it is already exceeding last year, in number of attendees, number of exhibitors and sponsorships.
The growing awareness of the benefits of scent and sensory marketing combined with the reality that companies are facing economic Continue reading
The new year provides a chance for us to evaluate ourselves, to consider what we do well and what we need to work on. I love this tradition. I like the opportunity to make small changes (or big changes) every year. Sometimes the resolutions stick and sometimes they only last for a few weeks but every January we have the chance to look squarely at ourselves and try to be better people.
This year I wondered, could scent help people stick to their new year resolution? If so, how? Here are some common new years resolutions and how scent can help.
I’ve just recently ran into an article that explains how Americans love the different scents of Christmas, and particularly the one of Pine Tree. ScentSicles has been working on the development of scented ornaments to make also fake pine trees smell like real trees. How cool is that? This way we can avoid to kill trees and be all earth-friendly (they’re also biodegradable). And still enjoy good smell Continue reading
Happy New Year everyone! We all hope you had nice holidays and celebrations, now it’s time to go back to work for a new and exciting year! Especially here at Scent Sciences…things are getting VERY exciting (and fast-paced!). Looks like the next few weeks are going to be…THE RIGHT ONES! Stay tuned;)
On that note, there is one particular event that here at Scent Sciences we are looking forward to: the ScentWorld expo. Taking place in Downtown New York City from February 6th, 2013 through February 8th, 2013 the ScentWorld expo will be Continue reading
Many people have asked how they can learn to “smell” more proficiently. While each of us is born with the techniques of smelling (smelling through the nose and smelling through the back of the throat – the latter being lumped together with the sense of taste - actually only the sensations of salty, sweet, bitter, sour, umami (savory)) – we seem to think that improving our ability to smell requires something magical and probably well beyond our “normal” capabilities. That is not so. Smelling better - improving our ability to be more discriminating and more capable of identifying odor types as well as specific odors - is mostly a function of experience. Practice and more practice is the key to learning how to become better and better at it.
Start with things that are fun and that are easier to Continue reading
Happy holidays, dear Scent Sciencers! On behalf of the whole team, I wish you very happy days and a great beginning of the new year. Now, no matter whether you spent these past few days with relatives, eating and sleeping or not, it’d be really interesting to see what kind of scents reminds of Christmas the most. So why not Continue reading
On Sunday night, it hit. That scratchy lump feeling in the back of my throat. Tiredness, achy muscles. Was it a case of the Mondays coming a day early? No, I knew that feeling. I spend most of my weekdays with 24 nine year olds. So, it was not my first cold of the season, nor would it be my last. But, now I have the drill down. I’m a firm believer in using scents to combat colds and flus.